Glossary

Gutenberg — Cos'è l'editor a blocchi di WordPress?

Gutenberg è l'editor a blocchi nativo di WordPress. Scopri come funziona e come anipage.io genera pagine Gutenberg con IA.

Definition

Gutenberg is the block editor integrated into WordPress since version 5.0 (2018). It replaces the classic TinyMCE editor with a block-based system: every element (paragraph, image, heading, column) is a standalone block that can be positioned via drag & drop and styled individually.

How does Gutenberg work?

Gutenberg stores content as HTML comments (block markup) directly in the WordPress database. Each block has a unique type (e.g. `core/paragraph`, `core/image`) and optional attributes like color, alignment, or custom CSS classes. The result is portable, standards-compliant HTML.

Gutenberg vs. classic page builders

Compared to Elementor or Divi, Gutenberg is leaner and usable without additional plugins. It loads faster, is natively integrated into WordPress, and is actively developed by Automattic. For complex designs with many layout options, commercial builders offer more visual flexibility.

Generating Gutenberg pages with AI

AI tools like anipage.io can automatically generate complete Gutenberg pages. From a text description (e.g. 'landing page for a yoga app'), valid Gutenberg block markup is generated directly — including copy, colors, and layout — ready for ZIP import into WordPress.

Frequently Asked Questions

Is Gutenberg free?

Yes. Gutenberg has been integrated into WordPress for free since version 5.0 and requires no additional plugins.

Can I use Gutenberg for landing pages?

Yes. Simple to medium landing pages work well in Gutenberg. For more complex layouts, page builders like Elementor or AI tools like anipage.io are more efficient.

What's the difference between Gutenberg and the Classic Editor?

The Classic Editor uses a TinyMCE text editor similar to Word. Gutenberg is block-based — each element is its own block with individual settings.

Can anipage.io export Gutenberg pages?

Yes. anipage.io generates native Gutenberg block markup as a ZIP file that can be imported directly into WordPress.